Facebook generated a lot of buzz throughout the metaverse when it renamed itself Meta last year, but one of its competitors isn’t completely buying into the social network’s back of the future. 

The metaverse involves creating virtual spaces where land can work, play and socialize. On Wednesday, Recode co-founder and tech journalists Kara Swisher asked Snap CEO Evan Spiegel about whether the concern that owns ephemeral messaging app Snapchat is also investing in the metaverse.

Spiegel said the concern is still trying to figure out what the metaverse exploiting, noting that it seems to focus heavily on putting on a virtual reality headset and escaping the real world.

“That’s touching in a totally different direction than our strategy, which is near integrating computing into the real world,” Spiegel said at Vox Media’s Code Conference on Wednesday. “We believe that that’s the healthiest way to use computing.” 

Snap has been onward of other tech companies when it comes to investing in augmented reality where digital objects are superimposed on a user’s view of the substantial world. The company has also been working with developers who are construction immersive experiences with its AR glasses Spectacles.

But Snap has also been facing more competition from larger anxieties such as Meta and Apple, which is reportedly operational on an AR and VR headset. Snap has been grappling with economic challenges as advertisers pull back spending, prompting the company to cut 20% of its staff last week. 

Snap, though, doesn’t seem too worried about how much cash its rivals are spending on AR.

“Obviously, I can’t predictable, you know, what the future will hold,” Spiegel said. “But what scholarships me a lot of hope is that…historically in our manufacturing spending huge amounts of money is not always correlated with long term success.”